You'll Need a Scorecard

The South Florida auto dealer landscape is ever changing, with some dealers coming in and some dealers going out. In a few rare cases – such as with Audi Pembroke Pines – dealerships change from one brand to the next almost overnight.
Well those in the know in South Florida are expecting to see a lot more changes thanks in part to a shrinking number of dealerships – brought to you my manufacturers who are consolidating their outlets – and a shrinking number of brands such as Pontiac.
Those dealers who remain, the strong and smart ones, will be going after market share and will be chasing after buyers who may have been loyal to a brand that no longer exists. Already the manufacturers are gearing up with Toyota saying it will sink $1 billion into national marketing in the fourth quarter and GM also ramping up its marketing efforts. Hyundai, which is one of the few brands with sales growth, is also going to be aggressive. There's a good chance that will trickle down to the local level and that might be good news for local dealers and those in the market for a car. After all, this is most certainly a buyer's market.